Our blog stories
![A/B Testing]()
August 16, 2022 / 4 min read
What Are the Benefits of A/B Testing for your Business?
The key to getting the most out of marketing campaigns – such as PPC advertising – is optimizing your materials to better suit your target audience and capture potential...
![Product vision board template]()
August 10, 2022 / 6 min read
How to build a useful product vision board
The road leading to creating a successful product is complicated and winding. There are tons of elements, risks and requirements that your team has to take into consideration. After...
![people during event storming process]()
July 19, 2022 / 4 min read
What can you gain from Event Storming workshops?
Event Storming is a relatively young but increasingly popular method for collaborative discovery and process modelling inside complex business domains within which software is produced....
![difference between digitisation, digitalisation and digital transformation]()
July 12, 2022 / 4 min read
What is the difference between digitisation, digitalisation and digital transformation?
Nowadays, everything, including companies, institutions and services, is digitising. We function in a digital world that’s available 24/7 from every place on earth, thanks to...
![customer experience in B2B]()
July 5, 2022 / 4 min read
Innovation through meaningful experiences and valuable digital services for B2B
The term “innovation” has many connotations depending on who you ask. Some people will say it’s all about modern technologies, like artificial intelligence. Others will point out that...
![Company in the process of the software audit]()
June 28, 2022 / 6 min read
Introduction to Software Audit: Definition, Benefits, Checklist
Nowadays, the majority of companies use a lot of digital tools and applications that constitute the company’s software ecosystem. From time to time, there is a need to run an audit to...
